I love trying new concealers, so I was quite excited to buy the full-size Toyfactory Niablend Serum Concealer for $12 USD as an Ipsy add-on item a few months back. I always keep my eyes peeled for Ipsy add-on item deals. Shipping is free, as add-ons are sent along with the Ipsy bag. In fact, the deals are so good that I must be careful not to go overboard! I had never tried the brand Toyfactory, but the brand name and the pretty pink packaging of this concealer intrigued me.
When I received my Ipsy order, I was immediately impressed with the fancy aluminum tube the Niablend Serum Concealer came in. It was very well protected during transport. The Niablend Serum Concealer contains a niacinamide serum. Niacinamide is a type of vitamin B3. According to Healthline, some of the therapeutic benefits of niacinamide include reducing redness, fighting premature signs of aging, minimizing large pores, and reducing acne. As I’m approaching my mid-thirties, added niacinamide in my concealer is a very welcome bonus!
Like all Toyfactory products, the Niablend Serum Concealer is vegan and cruelty free. It has a doughy texture, and blends quite well with a beauty sponge bouncing technique. The coverage is medium to full, and a little product goes a long way. I didn’t notice any fading or settling into fine lines throughout the day. In addition, this concealer smells great! It has a very subtle, clean scent. Finally, the baby pink packaging is adorable!
Overall, I am very impressed with the Niablend Serum Concealer, and I would definitely purchase it again! It retails for $52 USD on the Toyfactory website, so I’ll be on the lookout for future Ipsy add-on deals π Have you tried anything from the Toyfactory brand before? Thanks for reading!
How cute! I haven’t tried this brand before. Great review!
http://www.fashionradi.com
Thank you Radi π
Oh wow I had not heard of Toy Factory I will have to give this brand a look see thanks for the heads up!
Allie of
http://www.allienyc.com
It’s expensive but very nice! π
I haven’t heard of the brand Toyfactory before, but the name does sound fun. It’s great that the brand is vegan and cruelty free, and it does sound like a good concealer with the added benefits of a niacinamide serum.
I’m really enjoying it! Thanks for your comment π